Effective Media Relations Essay Example | Topics and Well Written Essays - 1250 words

Effective Media Relations - Essay Example Despite of the damages and the great loss which our organization has suffered I would like the people, shareholders, and employees to keep calm and stand firm against the natural disaster. The raw material site of the organization is completely damaged which has created a major issue for the current operations to continue. Moreover, the infrastructure of the building is also damaged. At this crucial time I would like to inform the people that the building is under reconstruction and the work is going on in a steady manner. The important operations of the organization have been re-located at another safe location (as per the strategic plan of the organization) so that the workforce may not face any hurdles while continuing them. We have also assigned an external organization (third party source) for the supply of raw materials in the meantime. The raw material site and the godowns are also under quick reconstruction and are expected to be reconstructed in two weeks. The raw materials obtained from DEF organization have been double checked for quality and credibility so that our users may not face any problem or complaint. It is necessary to highlight that the organization has undergone a loss of 1.5bn $. This has demonstrated a rapid decline in the share values of the organization. I would like to ensure to all our shareholders that the share values are expected to increase in the coming week as the organization will be able to continue all its operations completely by the end of this week. Workforce plays a key role in the success and progress of any organization. Our workforce has always been a key player in our success and has always been there at... Mr. X will not only coordinate with them but will also provide them with relevant information, presentations, statistics and other information which is required by them in this regard. I would also like Mr. X to fix a meeting between our Board of Directors. Moreover, the second task assigned to Mr. X needs more attention as he will be managing and operating the response team. It is essential to appreciate the members for their hard work and to give them a push them if they are not working as per the expectation. The organization cannot afford any negligence or non-seriousness regarding the counter operations, therefore it need help from all members of the response team. Thus it is the duty of the head i.e. Mr. X to manage and monitor all the members of the team to effectively coordinate with other communication channels which include social networking sites and public forums. The team should also publish a series of press releases telling the situation of the business and the damage. It is the foremost duty of Mr. X and all other team members including me to ensure that the organization develops strong communication bridge within and outside the organization as it will be a great contribution towards successful events of the organization. The organization is undergoing a critical period and needs the support of the workforce and the response team particularly. It will be only possible with the support of our team members that the organization will be able to stand firm against the odds in this complex disaster scenario.